Privacy Policy

1. General Information

We are very pleased about your interest in our company. Data protection is of particular importance to the management of LX Business Ltd. The use of the internet pages of LX Business Ltd is generally possible without providing any personal data. However, if a data subject wishes to use special services provided by our company via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, email address, or telephone number of a data subject, is always carried out in compliance with the General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations applicable to LX Business Ltd. Through this privacy policy, our company seeks to inform the public about the type, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed of their rights via this privacy policy.

LX Business Ltd, as the controller responsible for processing, has implemented numerous technical and organizational measures to ensure the most comprehensive protection possible of personal data processed through this website. Nevertheless, internet-based data transmissions can generally have security gaps, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us via alternative means, such as by telephone.

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2. Definitions

The privacy policy of LX Business Ltd is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy aims to be both easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to begin by explaining the terminology used.

We use the following terms, among others, in this privacy policy:

a) Personal Data

Personal data means any information relating to an identified or identifiable natural person ("data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.

b) Data Subject

A data subject is any identified or identifiable natural person whose personal data is processed by the controller responsible for processing.

c) Processing

Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment or combination, restriction, erasure, or destruction.

d) Restriction of Processing

Restriction of processing is the marking of stored personal data with the aim of limiting its processing in the future.

e) Profiling

Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.

f) Pseudonymization

Pseudonymization means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.

g) Controller or Controller Responsible for Processing

Controller or controller responsible for processing means the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.

h) Processor

Processor means a natural or legal person, public authority, agency, or other body which processes personal data on behalf of the controller.

i) Recipient

Recipient means a natural or legal person, public authority, agency, or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.

j) Third Party

Third party means a natural or legal person, public authority, agency, or body other than the data subject, controller, processor, and persons who, under the direct authority of the controller or processor, are authorized to process personal data.

k) Consent

Consent of the data subject means any freely given, specific, informed, and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.

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3. Name and Address of the Controller

Controller for the purposes of the General Data Protection Regulation (GDPR), other data protection laws applicable in Member States of the European Union, and other provisions related to data protection is:

LX Business Ltd

143A, Fleur de Lys Road,

Birkirkara, BKR9066, Malta

Email: info@lx-business.com

Website: www.lx-business.com

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4. Collection of General Data and Information

The website of LX Business Ltd collects a series of general data and information when a data subject or automated system accesses the website. This general data and information are stored in the server log files. Collected data may include:

1. Browser types and versions used.

2. The operating system used by the accessing system.

3. The website from which an accessing system reaches our website (referrer).

4. The sub-websites accessed via an accessing system on our website.

5. The date and time of access to the website.

6. An Internet Protocol (IP) address.

7. The internet service provider of the accessing system.

8. Any other similar data and information that may be used in the event of attacks on our IT systems.

When using this general data and information, LX Business Ltd does not draw any conclusions about the data subject. Instead, this information is needed to:

1. Deliver the content of our website correctly.

2. Optimize the content of our website as well as advertisements.

3. Ensure the long-term viability of our IT systems and website technology.

4. Provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack.

Therefore, LX Business Ltd analyzes anonymously collected data and information statistically, with the aim of increasing data protection and data security in our company, and to ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.

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5. Subscription to our Newsletter

On the website of LX Business Ltd, users are given the opportunity to subscribe to our company’s newsletter. The input form used for this purpose determines what personal data is transmitted, as well as when the newsletter is ordered from the controller.

LX Business Ltd regularly informs its customers and business partners by means of a newsletter about company offers. The newsletter may only be received by the data subject if (1) the data subject has a valid email address and (2) the data subject registers for the newsletter. A confirmation email will be sent to the email address registered by a data subject for the first time for newsletter delivery, for legal reasons, in the double opt-in procedure. This confirmation email is used to prove whether the owner of the email address as the data subject is authorized to receive the newsletter.

During the registration for the newsletter, we also store the IP address of the computer system assigned by the internet service provider (ISP) and used by the data subject at the time of the registration, as well as the date and time of the registration. The collection of this data is necessary to understand the (possible) misuse of the email address of a data subject at a later date and it therefore serves the aim of the legal protection of the controller.

The personal data collected as part of a registration for the newsletter will only be used to send our newsletter. In addition, subscribers to the newsletter may be informed by email, as long as this is necessary for the operation of the newsletter service or a registration in question, as this could be the case in the event of modifications to the newsletter offer, or in the event of a change in technical circumstances. There will be no transfer of personal data collected by the newsletter service to third parties. The subscription to our newsletter may be terminated by the data subject at any time. The consent to the storage of personal data, which the data subject has given for sending the newsletter, may be revoked at any time. For the purpose of revocation of consent, a corresponding link is found in each newsletter. It is also possible to unsubscribe from the newsletter at any time directly on the website of the controller, or to communicate this to the controller in a different way.

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6. Contact Options via the Website

The website of LX Business Ltd contains information that enables quick electronic contact to our enterprise, as well as direct communication with us, which also includes a general address of the so-called electronic mail (email address). If a data subject contacts the controller by email or via a contact form, the personal data transmitted by the data subject are automatically stored. Such personal data transmitted on a voluntary basis by a data subject to the controller are stored for the purpose of processing or contacting the data subject. There is no transfer of this personal data to third parties.

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7. Routine Erasure and Blocking of Personal Data

The controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of storage, or as far as this is granted by the European legislator or other legislators in laws or regulations to which the controller is subject.

If the storage purpose is not applicable, or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data are routinely blocked or erased in accordance with legal requirements.

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8. Rights of the Data Subject

Data subjects have various rights under the GDPR. These include:

a) Right to Confirmation

Each data subject shall have the right to obtain from the controller the confirmation as to whether or not personal data concerning them are being processed.

b) Right to Access

Each data subject shall have the right to obtain from the controller free information about their personal data stored at any time and a copy of this information.

c) Right to Rectification

The data subject shall have the right to obtain from the controller without undue delay the rectification of inaccurate personal data concerning them.

d) Right to Erasure (Right to be Forgotten)

Each data subject shall have the right to obtain from the controller the erasure of personal data concerning them without undue delay, subject to specific conditions.

e) Right to Restriction of Processing

Each data subject shall have the right to obtain from the controller restriction of processing where specific conditions are met.

f) Right to Data Portability

Each data subject shall have the right to receive their data in a structured, commonly used format and transmit it to another controller.

g) Right to Object

Each data subject shall have the right to object to processing of their data at any time, based on their particular situation.

h) Automated Individual Decision-Making, Including Profiling

The data subject shall have the right not to be subject to a decision based solely on automated processing, including profiling.

i) Right to Withdraw Data Protection Consent

Each data subject shall have the right to withdraw their consent to processing of their personal data at any time.

To exercise any of these rights, the data subject can contact any employee of LX Business Ltd.

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9. Data Protection Provisions About the Application and Use of Analytics Tools

The website of LX Business Ltd integrates analytics tools for web analysis. Details on how these tools collect and process data can be found in our detailed analytics policies available on the website.